Disney Infinity Announced
In the retail market for toys there is a new craze taking hold. It’s called near field communication (often abbreviated NFC) and it is making some pretty neat things possible. I wont go too in depth as to how it works but just know that they’re putting microchips into toys that can be read with wireless communication and without a power source. The purpose for this being that these toys are actually physical representations of unlockable characters in video games. Aside from the fact that this is a obvious money maker it’s wildly addicting for gamers.
Entertainment publisher Activision is cashing in on the bet that Skylanders Spyro’s Adventure would hook children all over the world. Skylanders Spyro’s Adventure and Skylanders Giants are the only two games using NFC to gain massive appeal. Activision’s deliberately delayed release model on the additional characters for these two games has created something of a feeding frenzy, and there does not seem to be an end in sight.
Disney Infinity is the first attempt by a publisher other than Activision to design and market a game almost entirely reliant upon the purchase of NFC chipped “play sets.” Their website currently lists Pirates of the Caribbean , The Incredibles, and Monsters University (characters from the upcoming Pixar film) under the “Play Sets” tab and on the home page characters from Cars, Toy Story and Wreck-It Ralph can be seen. There is what looks to be box art for the starter package that would include Jack Sparrow, Mr. Incredible and Sulley. The possibilities for this game are endless and Disney is definitely making that fact known in the trailer when they blow up the screen with four memorable words, “THERE ARE NO RULES.”
My expectations for Disney Infinity are going to be difficult to satisfy. I would like to see a lot more franchises incorporated especially the newly acquired Star Wars and Indiana Jones. I would like them to duplicate everything Skylanders did in terms of character progression and mild RPG elements, but without the awful story. A game that offers you the option to play as that many different characters should not attempt to tell a story that relates to each of them well enough. Disney has more options as far as story telling goes simply due to their characters actually having back story already. Skylanders were all made-up except for Spyro if I’m not mistaken. My last vision for the future of this game and the genre in general is competitive multiplayer, some sort of arena style slug-fest or objective based game like capture the flag.
I hope to see them actually display gameplay footage and/or post more official details soon!